trio   trio  

- Brand Analysis
- Logo Revision
- Concept
- Positioning
- Product Photography
- Sell Sheets
- Sales Folders
- Packaging
- In-Store Sales Tools

Founded in 1925 with a seemingly secure place in the market, coffee ambiance became a lifestyle sensation and new coffee flavorings became a fast-growing competitor for Torani. A review of their brand showed dramatic change was not the way to go, yet, expanding awareness for the name, and slight upgrades across the brand were needed. Luscious photography with top-of-the line positioning for a great product equaled increased sales and lots of delicious tastings.